It’s about Understanding your Business challenge
Valerie Rice & Associates is a leading commercial marketing advisory practice. We work with leadership teams to help them create commercial & marketing strategies that deliver insight led growth for their business. Growth built on clear, actionable plans.
For more than 10 years we’ve been passionate about achieving results for our clients – results that are uniquely tailored to their business, their customers and consumers, and of course, their people.
Valerie Rice, Managing Director
DIRECTOR LEVEL CORPORATE EXPERIENCE
Our unique approach based on a 25 year career working with leading multi-nationals (Diageo, Guinness & Grand Metropolitan) & domestic corporate businesses (Superquinn & Castle Brands) across commercial, marketing, operations & retail means that we understand the customer and the consumer. Knowing your customer is an essential requirement in creating a commercial marketing strategy to drive business growth.
retail expertise
WHAT WE DO
From advising business leaders on how to create a strategy, to undertaking insight led customer & consumer research, to facilitating teams through the innovation processes, we tailor support to meet our client’s needs. We also provide Director level implementation support to help CEOs manage their teams to deliver clear plans.
uncoverng insight